{"id":75001,"date":"2023-03-22T13:07:49","date_gmt":"2023-03-22T12:07:49","guid":{"rendered":"https:\/\/www.area-press.eu\/comunicatistampa\/?p=75001"},"modified":"2023-03-22T13:07:49","modified_gmt":"2023-03-22T12:07:49","slug":"lengagement-sui-social-come-possibile-aumentarlo-con-oc-promotion","status":"publish","type":"post","link":"https:\/\/www.area-press.eu\/comunicatistampa\/2023\/03\/22\/lengagement-sui-social-come-possibile-aumentarlo-con-oc-promotion\/","title":{"rendered":"L’engagement sui social: com’\u00e8 possibile aumentarlo con OC Promotion"},"content":{"rendered":"

Volete sfruttare i vostri canali social per aumentare l\u2019engagement con i vostri clienti, fare brand awareness e, perch\u00e9 no, profilazione? I contest e i giveaway possono rivelarsi particolarmente utili, come spiegano gli esperti di OC Promotion.<\/span><\/i><\/p>\n

\"\"Milano, marzo 2023 – Ci sono molte strategie, ben note ai social marketer professionisti, per aumentare l\u2019engagement del proprio brand<\/b> grazie ai social media. OC Promotion, agenzia specializzata nell\u2019organizzazione di manifestazioni a premi, illustra le principali, che non possono naturalmente prescindere dall\u2019organizzazione di contest<\/b> e giveaway<\/b> sui propri canali social.<\/a><\/p>\n

Le <\/span>strategie vincenti<\/b> che si possono seguire per usare al meglio i social media per la propria azienda e il proprio business a 360\u00b0, come abbiamo gi\u00e0 detto, sono numerose, ma i 5 punti in particolare su cui gli esperti di OC Promotion consigliano di soffermarsi sono i seguenti:<\/span><\/p>\n

    \n
  1. fare profilazione e analisi dei dati<\/b>: avere chiaro qual \u00e8 il target a cui il proprio business si rivolge e come interagisce sui social media \u00e8 la giusta chiave per sviluppare strategie e contenuti in grado di aumentare l\u2019engagement;<\/span><\/li>\n
  2. curare costantemente la propria presenza sui social media<\/b>: sviluppare contenuti sempre nuovi senza essere assenti per lunghi periodi, sfruttando le logiche e gli algoritmi del momento (se adesso sono di tendenza i reels, usate i reels);<\/span><\/li>\n
  3. usare i giusti hashtag<\/b>, essere originali, personali e soprattutto autentici nel tone of voice delle caption;<\/span><\/li>\n
  4. sfruttare l\u2019influencer marketing<\/b> e al tempo stesso creare community interagendo con i propri followers, rispondendo ai loro commenti, per esempio;\u00a0<\/span><\/li>\n
  5. organizzare contest e giveaway<\/b>, strumenti utilissimi non solo per incrementare l’engagement, ma anche per acquisire nuovi follower, raccogliere informazioni sui clienti, promuovere il brand e generare lead.\u00a0<\/span><\/li>\n<\/ol>\n

    OC Promotion offre la sua expertise per organizzare dei concorsi, pensati anche per <\/span>aumentare la customer loyalty<\/b> (su Facebook e Instagram in particolare), definendo insieme ai clienti target, budget, canali da utilizzare e funzionamento del concorso. Affidarsi a un <\/span>team di professionisti <\/b>come quello di OC Promotion \u00e8 fondamentale per <\/span>non andare incontro a errori e sanzioni<\/b>: infatti, anche i concorsi sui social media sono soggetti al rispetto di normative e leggi, come la GDPR Compliance, l\u2019uso di un software periziato, l\u2019osservanza delle pratiche ministeriali, la fideiussione dei premi e l\u2019utilizzo di server italiani.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    Volete sfruttare i vostri canali social per aumentare l\u2019engagement con i vostri clienti, fare brand awareness e, perch\u00e9 no, profilazione? I contest e i giveaway possono rivelarsi particolarmente utili, come spiegano gli esperti di OC Promotion. Milano, marzo 2023 – Ci sono molte strategie, ben note ai social marketer professionisti, per aumentare l\u2019engagement del proprio […]<\/p>\n","protected":false},"author":4517,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-75001","post","type-post","status-publish","format-standard","hentry","category-altri-vari"],"acf":[],"yoast_head":"\nL'engagement sui social: com'\u00e8 possibile aumentarlo con OC Promotion - area-press.eu<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'engagement sui social: com'\u00e8 possibile aumentarlo con OC Promotion - area-press.eu\" \/>\n<meta property=\"og:description\" content=\"Volete sfruttare i vostri canali social per aumentare l\u2019engagement con i vostri clienti, fare brand awareness e, perch\u00e9 no, profilazione? 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